Orientavida is a "non governmental organization" – N.G.O. – founded in Potim, São Paulo, with the goal to promote life quality improvement, by generating income and social inclusion. The NGO has qualified around 300 artisans and four work groups to work with crochet, knitting and embroidery.
The preciousness of their pieces can be found at fancy boutiques, at the São Paulo Fashion Week shows and printed in fashion magazines such as Vogue Brazil, Elle, Vogue Casa, among others.
Orientavida is present at national and international fairs, and has also expanded their activities to the web, their Virtual Store opened in July 2007. Part of the income will promote Orientavida Bank, with loans to members with no interest, for house renovation, household appliances, etc.
NGO ORIENTAVIDA ACTS
- Promote social, sportive and cultural activities, besides elfare acts.
- Psychosocial, health, educational and free legal aid to community members.
- Collaboration with governmental initiatives to promote family values and marginality combat.
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